Text Messaging Marketing for Car Washes
Car washes, especially full service ones can benefit from building a SMS opt-in list of their customers. You can take advantage of changes in the weather, slow business days or the announcement of full service specials. When you send out your advertising message to your subscribers in the morning, they have your offer on their phone all day with them. Make the offer only good for that day or weekend and you will be able to drive traffic to your business.
Advertising your Mobile Wash VIP Program can provide amazing benefits. We provide you all the marketing materials for your business including post cards, banners, business cards and more.
If you use direct mail and newspaper advertising you can incorporate your mobile VIP club, just ask customers to join to receive special exclusive offers. Give your potential customers something of real value to take the action and join your mobile VIP Club. Once people text your keyword to your short code their mobile number is automatically added to your list. You can even request additional information like their birthday and send a special happy birthday alert to your customer.
Single And Multiple Location Solutions:
TextBoom offers solutions for single and multiple location car washes. Our unique program (single or multiple location) can quickly allow you to see you return on investment within hours after your campaign. In addition, our powerful platform allows you to instantly create new campaigns like text to win, polls, data collection, instant coupons and more.
HOW EFFECTIVE IS IT ?
Unlike most traditional forms of marketing, SMS marketing has a very high impact and results are typically in the range of a 15% to 18% return with documented returns as high as 72% each time you sent out a text. The table below will illustrate the potential possibilities of implementing our Text Messaging Marketing Program for Car Washes:
|NUMBER OF MESSAGES PER MONTH||LIST SIZE||AVERAGE COST PER SERVICE||ESTIMATED RETURN|
SEE AN EXAMPLE IN ACTION
The following example is a very simple example that when a customers joins your Wash Club they are immediately sent back a confirmation and the system requests their birthday. The birthday information will be used to send an automated alert at a specified time on their birthday with a special promotion. This example is very simple solution that can
easily be modified to collect any additional information you want via text, web or tablet.
The customer texts the word: CLEAN to 83361
CAR WASH INTEGRATION:
Do you currently have a POS system ? At TextBoom we can integrate your existing system with your new Mobile Wash VIP Program.
MARKETING SUGGESTIONS / INCLUDED WITH OUR PROGRAM