Text Message Marketing Statistics

Mobile device usage has grown exponentially and has become a gigantic influence on consumer purchasing decisions. Despite these blatantly obviously facts, investment in mobile marketing accounts for less than 1% of the average business marketing budget.

Let us show you why this is a major mistake.

Mobile by Numbers

  • Mobile Phones now outnumber people.
  • Predictions say that by 2017 there will be 10 billion mobile connected devices.
  • 54% of all phones are smartphones.
  • More people own a mobile phone than own a toothbrush.
  • Mobile traffic increased by 70% in 2012.
  • The average teen send 3,339 text messages per month.
  • 42% of teens say they can text blindfolded.

Phone Time

  • The average person spends 14 hours per day with their cellphone within reach.
  • 50% of people think it’s ok to check their phone during dinner.
  • 75% of people bring their cellphones into the bathroom.
  • Mobile accounts for 12% of media time consumption by the average american.